Brand Identity

Centrometal is an Italian company specialized in metallic roofing, corrugated sheets and industrial plumbing, in desperate need of a new identity that would project the company’s attitude towards innovation.

We came up with a dynamic C representing a metal sheet roll where the shades of orange stand for the diverse fields of operation. A new, highly recognizable, bold logo that would stand out against the competitors, conveying a brand new perception of the company’s  new course.